How To Build A Strong Long Lasting Brand | FMCG Marketing | Sandeep Ray

FMCG marketing is all about creating brands, but the real challenge is to keep the brand growing and build a strong and long lasting brand. In this video we have discussed the 5R principle mentioned by Mr.Suresh Narayana that talks about FMCG marketing and how to build a long lasting brand.

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Link to article – https://brandequity.economictimes.indiatimes.com/news/business-of-brands/the-pandemic-has-made-us-all-a-bunch-of-humble-people-suresh-narayanan-nestle-india-chairman/79400804

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