Lego gains half of its sales in the weeks before Christmas. But making sure sets do not sell out is a big logistical issue for the toymaker, as the FT’s Richard Milne finds out.

► Subscribe to FT.com here: http://on.ft.com/2eZZoLI

► Subscribe to the Financial Times on YouTube:

For more video content from the Financial Times, visit http://www.FT.com/video

Twitter https://twitter.com/ftvideo
Facebook https://www.facebook.com/financialtimes

LEAVE A REPLY

Please enter your comment!
Please enter your name here