FMCG sales mein new territory milna ek big opportunity hoti hai, lekin bina proper planning ke salesman ya Sales Officer confuse ho sakta hai. New territory handle karne ke liye sabse pehle market ko samajhna, distributor ko review karna, existing outlets ka mapping karna, beat plan check karna, sales data analyse karna aur growth opportunities identify karna zaroori hota hai.
Is video mein hum detail mein samjhenge ki new territory milne ke baad FMCG Sales Officer, TSI, ASM ya Salesman ko kya-kya steps follow karne chahiye, taaki territory ko quickly understand karke sales growth ka clear action plan banaya ja sake.
Video mein cover kiye gaye key points:
New territory ka first review kaise karein?
Distributor aur sales team ko kaise understand karein?
Territory sales data aur target ka analysis
Existing beat plan aur outlet universe check karna
Top outlets, weak outlets aur uncovered outlets identify karna
Competitor activity aur market potential samajhna
Retailer relationship building ka starting approach
Stock, scheme, outstanding aur service issue review
First 30 days ka action plan kaise banayein?
New territory ko growth territory mein kaise convert karein?
When you get a new sales territory in FMCG, your first job is to understand the market before pushing sales aggressively. A good territory plan includes distributor review, outlet mapping, beat analysis, sales data study, competitor understanding, retailer relationship building and a clear 30-day action plan.
Agar aap FMCG Salesman, Sales Officer, TSI, ASM, RSM, Distributor Salesman ya FMCG sales career mein grow karna chahte hain, toh yeh video aapke liye bahut useful hoga.
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