Visibility is an important aspect of FMCG sales. The common saying is – Jo Dikhta Hai…Wo Bikta Hai. That is why Merchandising is so important. Better merchandising leads to higher visibility, higher visibility leads to higher sales.
This video explains the concept – Jo Dikhta Hai…Wo Bikta Hai
1. What is Facing and Share Of Shelf – https://youtu.be/CQD2C6GTsvM
2. What is FIFO – https://youtu.be/V92SYwk5rw8
3. What are Hot Spots and Cold Spots – https://youtu.be/hCqXDLdbL28
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