In FMCG industry, basic sales KPI (Key Performance Indicators) for a fmcg salesman are measured using three metrices – TLS, Productivity and LPPC. Almost every sales training covers this topic.These FMCG Sales KPI also called KRA or Key Result Areas help the FMCG company measure the performance of fmcg salesman. In FMCG Industry these Sales KPI (Key Performance Indicators) or Sales KRA (Key Result Areas) gives visibility of how the FMCG salesman is achieving his target.

What is SKU? – https://www.youtube.com/watch?v=h2CnfQWmXec

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