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Prime Minister Narendra Modi has once again urged Indians to avoid buying gold unless necessary, raising a bigger question: why does the government want people to cut back on gold purchases? In this episode of Kharcha Pani, we explain the link between Gold Price, India’s rising gold imports, the rupee, trade deficit and foreign exchange outflow. We also look at how Indians are changing the way they buy gold as prices remain near record highs, why jewellery demand has fallen even as spending on gold has increased, and why lighter jewellery, gold exchange, bars, coins and Gold ETFs are gaining traction. We also explain why the Gold Loan market could cross ₹30 lakh crore by FY28, why more households are pledging gold for quick credit, and whether the government could cut Gold Import Duty after raising it earlier this year. With the festival and wedding season approaching, will gold become cheaper again, should buyers wait, and what could a duty cut mean for Gold Price in India? Watch this episode for the full story behind Modi’s appeal, India’s changing relationship with gold, rising Gold Loans and the debate over Gold Import Duty.
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Production: Shruti
Video Editor: Ved
