You would have come across FMCG Promoters in Modern Trade Retail format. FMCG Promoters play an important role in FMCG Marketing, particularly in Below the line or BTL marketing. In any kind of FMCG Business, we need to ensure adequate engagement with consumers and shoppers. In this FMCG sales training video we have discussed the role of a FMCG Promoter in Modern Trade Retail as a part of FMCG marketing that helps in FMCG Business
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